VAMFF BLOG

The Business: Graeme Lewsey

In our final interview for The Business series we hang out with VAMFF’s very own CEO, Graeme Lewsey. Fashion is part of his heritage. His love of fashion and design blossomed at RMIT University where upon completion of his Arts Degree, he was awarded… …

Jackie Frank

The Business: Jackie Frank

Jackie Frank is a true leader when it comes to publishing. As the founding editor of one of Australia’s most-loved magazines marie claire for two decades, and now the general manager of fashion, beauty & health at  Pacific Magazines, she… …

The Business: Elle Ferguson & Tash Sefton

In this instalment of The Business, we chat with the powerhouse pair behind beloved blog They All Hate Us, Elle Ferguson and Tash Sefton. These Sydney-based BFFs started their blog to share and celebrate beautiful items on their must-have lists…. …

The Business: Luca Alessi

Luca Alessi is a man of the world. He’s lived in New York and Hong Kong and visited plenty more remarkable places, but it’s his home country of Italy where he draws the greatest inspiration. Luca is is a fourth… …

Nadia Bartel

The Business: Nadia Bartel

Shopping, style and business are just a few of the areas that Nadia Bartel excels in. She’s the founder and publisher of one of Australia’s most loved fashion blog’s Chronicles of Nadia. Here she shares her personal style and helps… …

The Business: Ksenija Lukich

Interviewing the hottest celebs, walking red carpet’s and travelling the world sounds like a dream job for most of us, and for one lucky lady this dream is a reality. Meet Ksenija Lukich, the down to earth host of E!… …

Michelle Aznavorian

The Business: Michelle Aznavorian

Rosie Huntington-Whiteley, Jennifer Lopez, Bella and Gigi Hadid, and the Kardashians are just a handful of celebrities who have fallen in love with Misha Collection. We chat with the woman behind these elegant and a-list-worthy designs, CEO and Creative Director… …

The Report: The Fabulon

The Report is a series created to showcase our Fashion Writing finalists. We send our writers to Arts, Ideas and Offsite Runway events to take a closer look at fashion that challenges our preconceived notions of the runway and explore… …

The Business: Helen O’Connor

Helen O’Connor is the woman behind Thurley, one of Australia’s most coveted labels. Helen’s relationship with VAMFF has lasted over a decade. Her first collection was launched at the Festival in 2006 to an overwhelmingly positive response then in 2008,… …

Lush Terrain

The Report: Offsite Runway Lush Terrain

The Report is a series created to showcase our Fashion Writing finalists. We send our writers to Arts, Ideas and Offsite Runway events to take a closer look at fashion that challenges our preconceived notions of the runway and explore… …

The Business: Brooke Testoni

In this installment of The Business, we talk to a woman with an enviable amount of talent and creativity. Brooke Testoni started her career as a blogger but has grown into much more than that. Add writer, stylist, producer, photographer and creative… …

national designer award

Kacey/Devlin wins the National Designer Award

Designer Kacey Devlin of KACEY/DEVLIN was crowned the winner of Australia’s most esteemed and highly regarded Award for fashion design, National Designer Award, presented by David Jones and supported by Harper’s BAZAAR. Announcing David Jones as the presenting partner and celebrating… …

The Business: Bella Heathcote

In this first instalment of The Business we get a glimpse into the mind of rising screen siren Bella Heathcote. The LA based, Melbourne born actress started her career on Neighbours and has since landed roles in popular television series ‘The Man In The… …

vrc

Victoria Racing Club Partnership Announced

We’re delighted to announce a strategic partnership with the Victoria Racing Club (VRC), a leader in racing and event entertainment and the organisation responsible for the world-renowned Melbourne Cup Carnival. The agreement is an unprecedented partnership for the VRC, investing… …

Body and Cloth

A Fashion Lover’s Guide to AsiaTOPA

AsiaTOPA is a celebration of the creative conversation taking place between Australia and the Asia-Pacific region in the form of a multi-faceted festival of cultural activity, running right now in Melbourne until April 2017. There is a plethora of enthralling… …

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The Future Leaders of Fashion

We’re proud to reveal today the 12 finalist student designers that will showcase their graduate collections at the National Graduate Showcase presented by AMP Capital Shopping Centres and supported by Fashion Journal.   The 12 finalist designers are: Natalie Vladimiroff,… …

National Designer Award

National Designer Award finalists announced

We’re exciting to share the finalists for Australia’s most prestigious award fostering excellence in the fashion industry, the National Designer Award presented by David Jones and Supported by Harper’s BAZAAR. The six finalists for 2017 are: Lois Hazel (VIC) EXINFINITIS (VIC)… …

Hair & Makeup Runway Trends

Today international beauty expert Rae Morris and world-renowned hair expert Kenneth Stoddart from Priceline Pharmacy ran hair and makeup trials from which, will form the beauty looks to be seen on the Runway this March. In the lead up to… …

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Behind the scenes at 2017 model casting

Today, the nation’s top modelling talent vied for their chance to grace the esteemed runway in the nation’s largest fashion event this March.  Taking place in the iconic Touring  Hall,  Melbourne  Museum,  the model casting presents the best talent to our world-class runway producers who each… …

Camilla-and-Marc

Q&A with CAMILLA AND MARC

Celebrating the extraordinary talents of one Australia’s most successful and globally recognised designer brands the Virgin Australia Grand Showcase in 2017 will feature CAMILLA AND MARC. We caught up with the dynamic duo to find out more. Q: In the… …

Fashion Film Series

Fashion Film Series 2017 Finalists

The Festival’s Fashion Film Series is the longest-running and leading platform in Australia for the exposure and recognition of creative talent in the local and global fashion film industries. In 2016, the Australian and International finalists’ short films were screened… …

Best Dressed from our 2017 Festival Launch

Last night marked the official launch of the 2017 Festival at our home, the Melbourne Museum. A style filled night with an array of fashionable guests were in attendance to help us celebrate. Keeping to the theme, Australian Designers was… …

Australian Fashion On The Global Stage

Each year, more and more Australian fashion designers are making their mark on the global stage, with designers such as Zimmerman, Tome and Dion Lee receiving international acclaim for their recent shows at NYFW. Our Festival CEO Graeme Lewsey believes that we… …

2017 Fashion Writing Series Mentors Announced

Returning for its third consecutive year, the Fashion Writing Series – part of the Virgin Australia Melbourne Fashion Festival Arts Program – sees another group of influential journalists come on board to support the winners of the mentorship program. The… …

Yolanda Finch

How to make it in the fashion industry

“My favourite moments’ involved disasters of some kind that we overcame to make the show go on”. – Yolanda Finch Whenever people with successful careers in fashion give interviews, there seems to be one thing we all want to know first:… …