VAMFF NEWS

#VAMFFbiz – The InDetail* Wrap-Up: 20 May 2016

This week's wrap-up puts emphasis on the statement that technology is transforming our industry. Myer and eBay have sparked high-tech discussions after collaborating to deliver the first virtual reality department store, Snapchat is set to change the landscape of direct marketing via social media yet again as news breaks of another incoming algorithm, Google increases e-visibility for retailers by introducing ads to its image search, and while she's a deliberately late adopter, luxury designer Isabel Marant has us excited following the announcement of her e-commerce debut.

Ebay and Myer reveal the future // via ragtrader

Publishers and brands, get ready for the Snapchat algorithm // via Digiday

 For the first time, Google is bringing retail ads to Image Search // via Adweek

 Isabel Marant to launch e-commerce site with Yoox Net-A-Porter // via CPP-Luxury [featured image]

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